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3 Pages • Essays / Projects • Year Uploaded: 2023
The essay delves into Apple Inc.'s operational strategies, showcasing their dual impact on achieving cost leadership and goods and service differentiation. Through meticulous supply chain management, economies of scale, innovation, direct customer engagement, superior after-sales services, and environmental responsibility, Apple optimizes costs while offering innovative, high-quality products and exceptional user experiences. By seamlessly integrating hardware, software, and services, Apple distinguishes itself in the market. These strategies not only enhance competitiveness but also foster brand loyalty. The study serves as a comprehensive example for HSC business studies, illustrating how strategic operations can simultaneously drive cost efficiency and product distinctiveness, vital lessons for aspiring business leaders.
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